choosing a designer or studio

When selecting a designer or firm, consider what you will get in return—the value of the work and the purpose it will serve. In addition to obtaining an estimate from a potential designer/firm,

review their portfolio. Most have them readily available online. Do they have repeat clients? Do they seem to have the expertise you are looking for?;
ask about their creative process;
gauge how responsive they are via phone or e-mail; and
don't be afraid to ask for references. You don't want to wind up spending money on unforeseen expenses—or incurring additional time—as a result of a designer/firm's inexperience, mistakes or inattention to deadlines.

When looking at estimates, consider not only the value that the designer/firm brings to the table but your printing budget as well. An experienced designer/firm may cost a little more than another but could save you money in other areas, such as printing.

choosing a designer or studio

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